Developing a strategy: what charities should do, and what they should avoid

three people standing up, having a chat. we see the face of one of them, the other two have their back to the photographer

By Salma Ravat, CEO, One Roof Leicester In 2022 I undertook research on how small charities (income £25k – £1m) developed their strategy. This piece sets out what charities should do when developing a strategy, and what they should avoid, based on evidence from research and practice in the sector. Developing a strategy is one … Continue reading Developing a strategy: what charities should do, and what they should avoid

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